Gordon is a Digital Strategist with experience creating and implementing social media and digital advertising content and strategies, conducting digital audits, managing online communities and developing and managing websites and databases.
Gordon served as a freelance Digital Strategist and Senior Digital Strategist at Jasculca Terman Strategic Communications, contributing significantly to major projects, including recently for Chicago Public Schools on a teacher recruitment and retention campaign focused on increasing the number of diverse teachers, recruiting for hard-to-fill positions and elevating the stories of teachers district-wide. He has also worked with Brookfield Zoo, ComEd, Pfizer, Grosvenor Capital Management, University of Illinois-Chicago and more.
Before joining JT in 2016, Gordon was a retirement and benefits professional. He has also worked as an intern with various media outlets and tech start- ups across the state. Gordon graduated from the University of Illinois Urbana-Champaign with a bachelor’s degree in advertising, with a focus in digital media and public relations.