Storytelling & Public Engagement

Our storytelling strategy is rooted in narrative and cultural change theories, with an emphasis on sharing the stories of (and by) system-impacted individuals in order to bring the public more proximate to the justice system, thereby increasing public demand for change. 

To do this, we: 

  • Create and run new impact campaigns for narrative and non-fiction films or series that spotlight civil or human rights issues in the justice system.
  • Produce and distribute original multimedia projects (inside and outside facilities).
  • Design art activations and place-based events. 
  • Produce in-facility events that bring influencers, artists, athletes, sports organizations, and legislators proximate to incarcerated individuals to engage in conversations, games, and more.